Marketing strategy, creative process, and the honest truth about running a one-woman show. No fluff.
Made & marketed in Arizona. New post every Wednesday.
The Rule of Three
There’s a storytelling principle called the rule of three. Three examples make a pattern. Three jokes land a punchline. Three plot points make an arc feel complete.
As it turns out, my life for the
…Chapter 3, Kathryn part 2.
Before Kathryn and John R. Taylor married, John was listed as still living with his parents. I say “still”, because he was 24 at the time. He had completed his education through year three of high
…I tried to draw my great grandmother’s face. I never met her.
This is a Finishing the Story episode. And this one is personal in a way that most of them aren’t.
I inherited a drawing. I’ve inherited a few drawings, though. This one was just a sketch study,
…Finishing the story, Chapter 3: Kathryn (part 1)
Detroit, Michigan. 1929. She was eighteen, pregnant, and living under someone else’s roof when this story picked her up last. Iola, Kathryn, and Judy shared
…Finishing the Story, Chapter 2: Iola.
Portland, Oregon. 1922. By the time Iola Blair Bates files for divorce, she had been in a strained relationship for a decade — the same amount of time that she had been a legal voter in the state of
…Finishing the Story, Chapter 1: Sarah.
Picture it: Wayne County, Michigan. It’s May 24th. The year is 1899. Sarah Jane Cooper Bates is forty-four years old, and she’s just walked into the courthouse and filed for divorce.
The record
…The Jacket in the Photograph
The Jacket
When I look at this photograph of my grandparents from 1953, my eyes go straight to her jacket.
It’s beautifully tailored, framing her with a clean,
…The Evolution of Torque
It’s a memory that just hasn’t escaped me in nearly 20 years: the exact moment that I discovered my tools had limits. For me, it was a moment arrived with a sickening, plastic crunch.
I was hunched
…The Sibling Thread
With our 250th Independence Day coming up this weekend, my mind has been wandering more and more to the likeness of old dirt roads, limestone bridges, and early pioneer farmsteads around Cumberland
…What Sewing a Quilt Taught me About Building a Marketing Strategy
I will say, though, that some of the challenges in sewing can also appear in crafting a marketing strategy. The solution is always the same, though: slow. down. And with that little nugget of advice,
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