Made & Marketed: A substack publication

It’s a memory that just hasn’t escaped me in nearly 20 years: the exact moment that I discovered my tools had limits. For me, it was a moment arrived with a sickening, plastic crunch.

I was hunched

With our 250th Independence Day coming up this weekend, my mind has been wandering more and more to the likeness of old dirt roads, limestone bridges, and early pioneer farmsteads around Cumberland

I will say, though, that some of the challenges in sewing can also appear in crafting a marketing strategy. The solution is always the same, though: slow. down. And with that little nugget of advice,

I run a business and I paint canvases, and I am entirely done pretending those two worlds are separate.

For a long time, the prevailing career advice was to pick a lane. You are either the analytical

The Machine That Waited

It sat in my grandparents’ living room in Phoenix for nearly fifty years. Not hidden, not forgotten exactly, just waiting. A 1925 White Family Rotary sewing machine in a wooden

Everywhere you look, customer journeys are being engineered by the exact same cold, clinical software templates. We are told to treat a buyer’s experience like an aggressive funnel: a high-pressure

Here’s the thing: Made&Marketed. isn’t intended for heated political debates or pop culture discussions. But this moment spoke to me for two reasons: I’m a U of A grad three times over, and a U of A

The Inheritance

We often think of inheritance in terms of heirlooms or DNA, but for the last few months, I’ve been inheriting “paused moments.” The times when you want to move something forward a

There’s a particular kind of teacher we don’t name while we’re learning from them.

They don’t stand at the front of a room or hand you a syllabus. There’s no moment where you consciously decide: yes,

April was a month I can actually account for. Not in a vague “it was a lot” way. In a real way.

What got built

About six weeks ago I started practicing what I preach. New platforms, new content